SAMSUNG “Ostrich” 廣告榮獲 13 個獎項!啟發你實現更多不可能!

去年,SAMSUNG 發佈了一則以鴕鳥為主的廣告視頻,然而 SAMSUNG 最近就宣佈,這則跨越視覺效果的“Ostrich”廣告視頻,在 The One Club Awards 中獲得了 13 個獎項那麼多!廣告所獲得的獎項包括有 7 個 Gold Pencils、3 個 Silver Pencils 以及 3 個 Bronze Pencils,成績可說是非常好,恭喜啊!

這支廣告還獲得了其他頒獎節目的高度讚揚,包括 Cannes Lions、The Clio Awards 及 D&AD Awards 等 36 個頒獎節目,廣告的特點是鴕鳥學會在戴上 SAMSUNG Gear VR 后,啟動虛擬飛行模擬器自由翱翔。廣告中的鴕鳥顯示了一個非常真實、以人為本的故事,也就是告訴大家大膽的行動能夠排除障礙,同時更展示了 SAMSUNG 致力於提供更好的產品及服務,實現更多的不可能,達到 #DoWhatYouCant 的口號目標。

“Ostrich”廣告視頻所獲得的獎項如下:

【The One Show Awards 2018】
• Gold Pencil: Craft – Visual Effects / Single
• Gold Pencil: Craft – Direction / Single
• Gold Pencil: Craft – Animation / Single
• Silver Pencil: Online / Short Form – Single
• Bronze Pencil: Television / Long Form – Single

【One Club ADC Award 2018】
• Gold Pencil: Craft – Cinematography – Single
• Gold Pencil: Online – Mobile/Online Video – Single
• Gold Pencil: Craft – Film Animation – Single
• Gold Pencil: Craft – Film/Special Effects – Single
• Silver Pencil: Television – Film/Online Video Commercials/Online Commercial – Single
• Silver Pencil: Craft – Film Direction – Single
• Bronze Pencil: Craft – Special Effects – Single
• Bronze Pencil: Craft – Special Effects – Single

【D&AD 2018】
• Yellow Pencil: Film Advertising Crafts – Special Effects for Film Advertising
• Graphite Pencil: Film Advertising – TV Commercials 61-120 seconds
• Wood Pencil: Film Advertising Craft – Use of Music for Film Advertising

【Cannes Lions 2017】
• Golden Lion: Film Craft – Direction
• Golden Lion: Film Craft – Visual Effects
• Golden Lion: Film Craft – Animation
• Silver Lion: Film
• Silver Lion: Film Craft – Use of Licensed / Adapted Music
• Bronze Lion: Cyber
• Bronze Lion: Entertainment

【Clio Awards 2017】
• Gold Winner: Film – Short Form
• Silver Winner: Film Technique – Cinematography
• Silver Winner: Film Technique – Direction
• Silver Winner: Film Technique – Visual Effects
• Bronze Winner: Film Technique – Editing
• Bronze Winner: Film Technique – Licensed Music

【London International Awards (LIA) 2017】
• Gold Statue: Music & Sound – Use of Licensed Music
• Gold Statue: TV/Cinema/Online Film: Electronic Equipment
• Gold Statue: Production & Post-Production – Visual Effects
• Gold Statue: Production & Post-Production – CGI Animation
• Silver Statue: Production & Post-Production – Direction
• Bronze Statue: Production & Post-Production – Cinematography
• Bronze Statue: Music & Sound – Sound Editing

觀看“Ostrich”廣告視頻:

(視頻來源:Samsung Indonesia)

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